08.18.08

Don Freeman's endearing story of Corduroy's quest for a home and a friend to love him has been a cherished childhood favorite for generations of children. To celebrate the 40th anniversary of Corduroy and to bring the loveable character to life once again, Applause™ from Russ, a brand of Russ Berrie and Company, Inc. and its subsidiary Russ Berrie U.S. Gift, Inc., has partnered with the Penguin Young Readers Group to create a line of adorable products to introduce Corduroy, in his signature green overalls, to a new generation of youngsters. 

For 40 years, Corduroy, one of the most recognizable and beloved bears in literature, has touched the hearts of children and parents alike.  Now the adventures of Corduroy come alive in an assortment of plush, bookmarks, pens, and more. 

The 2008 Corduroy line includes:

READ ALONG CORDUROY
 Dressed in his famous green corduroy overalls, this touch-activated Caress™ plush gently moves his head back and forth while he reads aloud the enchanting story of Corduroy in a sweet, childlike voice. 

CORDUROY BEAR
With his bright eyes and adorable face, Corduroy Bear comes in three different sizesand is a perfect pal to cuddle with. 

CORDUROY BACKPACK CLIP
The Corduroy Backpack Clip features a miniature version of the doll and can be fastened to a child's school bag, bringing the adventures of Corduroy wherever their imagination takes them.  

CORDUROY PAW PEN
Perfect for a child's small hand, the Corduroy Paw Pen features a miniature Corduroy, complete with his adorable outfit and cheerful smile. 

CORDUROY BOOKMARK
Corduroy's adorable face peeks out the top of your book as a friendly reminder of where you left off the last time you read.